Archive for January, 2008
PR Council’s Weekly BuzzKill: Lame 2.0 Strategy, a Page Out of PRSA’s Non-News Playbook?
Sunday, January 20th, 2008For non-PR people, this story offers an example of how NOT to do PR, and why our profession is in the trouble it’s in….
The Council of PR Firms recently announced that they are bankrolling a new electronic newsletter with Bulldog Reporter, called The Weekly Buzz.
The goal is to “create visibility for the Council,” but also […]


